Win the bid you should win. Deliver the one you quoted.
An RFP goes in. A spec you can audit comes out, and a proposal you can defend.
Every requirement named, every estimate tied to it, every gap found before you commit to a price.
Senior people burn weekends writing proposals in Word. Nothing traces back
to the RFP. The estimate is a confident guess. So you lose bids you should have won, and you win bids you can't
deliver at the price you quoted. Both hurt.
what you get
A spec you can audit. A proposal you can defend.
every requirement named
The RFP becomes a spec where each requirement is written down, measurable, and traceable.
Nothing is left as a vibe. See the spec →
an estimate that holds
Every number ties back to a named requirement. When a client pushes on the price, you can show
exactly what it buys.
gaps found early
The requirement you can't measure gets flagged before you price it, not after you have
signed up to build it.
a dossier to submit
Not a summary. A dossier dense enough to survive an evaluator, with the reasoning behind every
line. See the dossier →
one brief in · a spec you audit and a dossier you submit · bid it, then build against it
what the evaluator opens
Not a pitch. A case.
The dossier is built to survive the person whose whole job is to find the hole
in it. Every claim ties to a requirement, and every requirement ties back to the RFP.
coverage, mapped
A line for every requirement in the RFP, and what answers it. The evaluator can see at a glance
that nothing was skipped.
assumptions, on the table
What you took for granted is written down, not buried. The client sees the ground your
price stands on, so there are no surprises after signing.
risks, named and priced
The parts that could go wrong are flagged, with what they would cost. A bid that names its risks
reads as one that has thought them through.
the estimate, defended
Every number traces to the requirement it pays for. When the client leans on the price, the
answer is a line item, not a shrug.
Anyone can send a proposal. You send the working.
why it is different
The spec you bid is the spec you build.
Proposal tools format a document. They can't tell you the requirement you
priced was never measurable. And the proposal they help you write is a different file from the code you ship. It
drifts the week the contract is signed.
Praxis writes one spec. You bid it, then you build against it. The promise and
the delivery come from the same source.
how it runs
RFP in. Evidence out.
1 · Capture
The RFP, SOW or brief becomes a spec you can audit. Requirements, numbers, gaps, all named.
2 · Submit
The dossier is what you hand the client. Dense, cited, and built to hold up under scrutiny.
3 · Build
Win the work, and build against the same spec you bid. No second document, no drift.
See the pipeline →